Episode 167: “How can I begin an expansion into an untapped market using live events?”

Today’s question comes from one of our clients who is attending our immersion program in Kota Kinabalu, Malaysia. Immersion is a one-on-one coaching program that is offered to a small group of entrepreneurs who want to take their businesses to the next level. We usually offer Immersion as an add-on program after one of our Masterminds. For more information, click Here.

Herman, from Australia, wants to know how to go about expanding into a new, untapped market with live events.

I explain that when I first got started, I was extremely uncomfortable speaking publicly.

I was able to overcome that by practicing webinars and also by simply jumping into the deep end of the pool.

When I planned my first big live event, I made a few sales myself and then leveraged those sales by encouraging other affiliates to sell.

I also engaged another speaker to help cover the content; which gave additional value to my audience and helped to give me the confidence I needed to proceed.

MOBE Marketplace has several products that teach various types of public speaking and selling. For a current list of products available, click Here.

If you like this video marketing tip and want more, go to AskMattLloyd.com and subscribe, and I’ll send you a new one each day for free.


  1. Tommy Stuart says:

    Hi Mat

    I had the leasure of listening to you when you spoke a Andrew Reylolds Boot camp at Brighton. I filed away your details for later.

    Now I will ask you a question. I have watched the successful internet marketers “aparently” rolling in the money from their websites and doing many thousands of pounds worth of business in one week.

    You and they tell you to build your website … but I feel one website would noy do tha much business. So many of us build websited and then sit back in expectation …… and nothing happens … how do you make it happen and should you have more tha one website selling the same product …. like 100.

    best regards

    Tommy Stuart

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