Episode 260: “How Important Is It That Every Business Should Have A Product Staircase?”

Today’s episode was recorded during the first annual MOBE Leaders’ Cruise during our dolphin retreat in Mexico. One of MOBE’s top affiliates, Diamond Member, Susan Beesley from the UK wants to know “How Important Is It That Every Business Should Have A Product Staircase?”

I explain that every single good business should have a “price staircase”, and businesses that don’t have this and  just sell front end products are missing out on 90% of their potential revenue.

I also talk about the fact that every single business should have new digital offers going up on a regular basis, and you should never stop adding additional offers to add value to your existing customers.

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For tips on how to grow your business, click Here.

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