Episode 265: “How can I stand out with a unique selling proposition in a market where the same offers are being promoted?”

Today’s episode was recorded in the MOBE Film Studio in our corporate offices in Kuala Lumpur, Malaysia. The question was asked recently at our Titanium Mastermind in Phuket, Thailand by Titanium member Marco Reeves from Australia. Marco wants to know how to stand out with a unique selling proposition when there are others who may be promoting the same offers that he is.

I explain that, in general, the best way to distinguish yourself from others is by selling and promoting yourself before you introduce any offers to your audience.

I discuss several ways that you can offer value, including sharing your experiences that were successful and experiences that were failures.

I talk about the importance of presenting an authentic view of yourself and why you shouldn’t try to present yourself in the likeness of anyone else.

Once your audience begins to know, like and trust you is when you place them in front of the offers that you want to sell.

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