Episode 304: “For someone who is in a job and has a great idea for a new business they want to start, what’s the best piece of advice you can give them?”

Today’s episode  was recorded in the MOBE Film Studio in Kuala Lumpur, Malaysia. The question comes from Daphne in San Diego.  Daphne wants to know what advice I can give to someone who has  a great idea for a new business, but is still working in a job.

I share an experience I had with an acquaintance who had a great idea for a business, but was dragging her feet on getting it started.

I give some specific instructions regarding the dry-testing of a business idea.

I explain the importance of testing the market before investing in an idea.

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