Episode 421: “How do you create a scalable business in the digital marketing industry?”

Today’s episode was  recorded while on a bus traveling to a white water rafting activity during the Diamond Mastermind  in Bali, Indonesia, with Diamond member  Patrick Kouame, who lives in New York.  Patrick wants to know how to create a scaleable business in the digital marketing industry.

I explain that a business that is not scalable has limits or constraints to it’s growth; and those limits are normally related to the people the business might be dependent upon.

I discuss the constraints you need to identify in your business in order to leverage other resources in order to free yourself so that you can continue to grow.

I talk about different business models that are scalable and some of the ones that aren’t.

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