Episode 536: “What is the best way to maximize your advertising dollars on a low budget?”

Today’s episode was recorded on a boat during activity day at the Diamond Mastermind in Costa Rica at the new MOBE Resort, Sunset Del Mar, with Diamond member Brian Tefft, who lives in Mexico. Brian wants to know what is the best way to maximize your advertising dollars when you have a limited budget.

I explain that the first rule of entrepreneurship is that you have to be resourceful in all phases of your business and do whatever you need to do in order to find success.

I share some of the strategies I tried when I had spent my advertising reserves and needed to find creative ways to bring in new customer leads.

I discuss the importance of monitoring the results of your advertising spend and become laser focused and very proficient at your followup in order to maximize your efforts.

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